There’s a famous saying in the marketing world: “you can’t be all things to all people.” While it was true before, our modern, noisy marketplace makes this phrase even more powerful. If you want to stand out and have a lucrative business, you need to be crystal clear on your target market. Who are your ideal clients? Which group of people do you care to serve the most?

Read the entire article at Savvy Biz Women.

Do you ever wonder why other women business owners in  your field are experiencing unbelievable prosperity and you are just plugging along?  They   might know the trade secret that you don’t.  We know what it is and will be sharing that information in our “DON’T GO IT ALONE – pt. 2 ” workshop on Saturday, August 16, 2014.

This unique workshop presented by  Mary B. Relotto of Dames Bond and me (Connie Spruill) will provide you with the model and how to implement it.  It doesn’t matter if you are a service business, construction business, or a network marketing person, the rules of the game are the same.

We will share all the trade secrets with you, teach you how to set up your new model, and provide you with examples of successful models as well as some that didn’t work so you will also know what not to do.

Speaking of business models:  Women Educating Women has partnered with Savvy Biz Women online magazine to offer women in Ohio a free annual online subscription.  Dr. Vrunda Davé, publisher of this awesome zine is our Keynote for the morning.  GO BOLD ★ GO GUTSY ★ TAKE RISKS comes from an article in her magazine.  Go to this page for the registration link.

Watch this blog and newsletter for more info on workshops  that can grow your business exponentially!

Guest post from keynote speaker Vrunda Dave!

Guest post from our keynote speaker Dr. Vrunda Davé

If you’re anything like me, social media can feel a bit overwhelming, right? We all know that social media when used the right way can be a very powerful tool to bring in more clients and customers for our business. Yet it seems like social media is just getting noisier and more crowded. Creating a solid social media presence for our brand and ourselves as the go-to experts in our market is a lot more time and labor intensive than it used to be.

If you’re ready to expand your social media influence, check out my new article

Jumpstart Your Social Media Influence.

Whether you are just jumping on social media or have been on it for awhile with lackluster results, you’ll get 4 simple strategies to attract more followers and customers.

Get the scoop HERE.

You know how much I love hearing from you! Make sure you leave a comment below the article and share with me which one of these strategies you want to implement first! I always respond personally, so let’s get the conversation started!

To Your Unstoppable Success,

You know that sales are the most important aspect of your business and you’ve been pounding the pavement. You’re going to networking events, getting business cards, and following up like you should. Beneath the smiling and socializing you’re feeling a LOT of pressure to consistently bring in new clients.

Sometimes, the heat can be overwhelming. I know how you feel because I felt it badly the first 2 years in my business. And the worst part of it is getting a “no” from a prospect. It’s disheartening and discouraging.

But here’s the truth: not letting the word “no” shut you down is the most important business skill you can ever learn!

If you feel paralyzed by hearing “no” from a prospect and will do anything to avoid hearing it, you need to read my recent article.

Here are 5 strategies on How to Turn Rejection into Triumph.

I would love to hear from you so make sure to leave a comment. Let me know how you are going to shift your mindset about rejection.

To Your Unstoppable Success,

Guest post from our keynote speaker, Dr. Vrunda Davé

Are you tired of working hard but not moving forward as quickly as you thought you would? I know building your own business can sometimes feel like you are rowing a large boat with a very small oar. You are putting in so much energy, but the boat is moving painfully slow.

If you’re ready to work smarter to earn more money, read my new blog post, Time Wasters Anonymous, where I share 3 simple strategies to increase your productivity. If you implement these strategies, you’ll also feel less guilty about wasting time as an entrepreneur. You’re not alone. When we don’t have a boss looking over our shoulders, we all get distracted. So stop feeling bad about it and do reclaim your time and attention!

CLICK HERE to learn how to add hours to your time so you can focus on income generating activities.

Make sure to leave me a comment while you’re there and feel free to ask me any burning business question you have. I personally respond to all comments and questions and LOVE hearing from you!

(Having trouble with the player? See the video on YouTube instead.)

Sign up!

Dr. Vrunda Davé, our 2014 keynote speaker and publisher of Savvy BizWomen online magazine already agreed to provide free subscriptions to conference attendees.

Then she went one giant leap for womankind further.

She offered a free subscription for anyone who visits our website who thinks she might want to attend the 2014 conference. That’s a $29.99 value for just knowing about the conference and clicking a few buttons.

We know this is a smart move on Dr. Davé’s part. Once you see the terrific resoures in her magazine, you’ll want to meet her in person when she comes to Columbus, Ohio, on August 16!

Click here to sign up for your free subscription before the conference!

Click here to register for the 2014 Women Educating Women conference (and use the early bird discount coupon code EARLY for $20 off)!

Jennifer Simon

Jennifer Simon leads morning session on mentorship…with a twist

Looking for the right mentor? This session puts a whole new spin on fully utilizing the talent in your midst.  We’ll cover tips and tricks for both mentors and mentees that will make your business relationships stronger. In this interactive session, you’ll watch a mock mentorship session. As a bonus, you will have the opportunity to reach out to other entrepreneurs in the audience to seek guidance on issues of importance to you. Be Bold! Don’t be afraid to ask for help. We’ll also explore in an afternoon session a more formalized mentor-protégé relationship known as a joint venture.

Jennifer Simon has been the Director of the Ohio University Innovation Center (IC) since March, 2009. During her tenure, the client base for the University-based incubator increased from 3 to 25 member companies. Ms. Simon has won more than $1,850,000 in grant funding for the IC, and spearheaded efforts to build a Biotechnology Research and Development Facility. Ms. Simon facilitates client access to capital through Angels, Venture Capital, and traditional lending institutions.

The Ohio University Innovation Center has been helping entrepreneurs turn their promising ideas into flourishing businesses since 1983.

Register for the conference and save $20 until June 15!

(Having trouble with the player? See the video on YouTube instead.)